Macmillan archives | NYPL About Brittany Brett
Brittany Brett is the founder and lead visual strategist of LeBaron Creative, an image-led visual strategy, creative direction, and photography studio for distinctive hospitality, heritage, craftsmanship, equestrian, and lifestyle brands.
Her work is shaped by formal training in painting and photography, an observant, story-led approach to image-making, and more than a decade of experience within luxury hospitality.
With a life rooted in the equestrian world, Brittany brings an artist’s attention to light, material, movement, and composition, alongside a practical understanding of space, service, and guest experience. Her work creates images that feel lived in, specific, and lasting.
Brittany approaches each project with close attention to context: the history of a place, the people who animate it, and the details that make an experience feel singular. Her process is quiet and observant, grounded in respect for privacy, stewardship, and the long-term value of a well-made image library.
Brittany holds a BFA in Painting and Photography from the Savannah College of Art and Design, with additional study at the International Center of Photography and the Art Students League of New York. Her work has been published by Assouline and is held in private collections.
Equestrian Practice & Stewardship
Brittany brings her lifelong involvement of the equestrian world to her work. She began riding and showing as a young child and grew up alongside Hopes, Dreams and Horses, the Jupiter, Florida therapeutic riding and equine-rescue nonprofit founded by her mother. Her equestrian foundation includes four years on the Savannah College of Art and Design’s varsity equestrian team from 2004–2008.
She is currently the theraputic riding instructor and serves as Vice President of Hopes, Dreams and Horses. Her work includes instruction, rescue, rehabilitation, and the ongoing care required to build safe, trusting relationships between horses and people.
This lived experience informs LeBaron Creative’s equestrian and heritage work—bringing visual sensitivity together with practical knowledge of horses, welfare, sporting tradition, and the particular care required when horses enter a photographic or commercial setting.
THE ARCHIVES THAT SHAPED MY EYE
The way I look at the world is informed by more than formal training—it is anchored in a lineage of precision, observation, and purposeful creation. These family archives serve as a foundational reminder that rigorous craftsmanship, structural curiosity, and the courage to pioneer are inherited values. While each generation finds its own distinct medium, the pursuit remains identical: translating complex, high-stakes environments into enduring visual narratives.
George P Brett Jr. | Family Archives 
Map of Brooklyn Rapid TransitMy great-grandfather, George P. Brett Jr., led Macmillan through transformational milestones—securing the publishing rights to Margaret Mitchell’s Gone with the Wind and recognizing its unprecedented potential to break boundaries as a massive cultural and cinematic phenomenon. His leadership was defined not just by bold commercial foresight, but by profound integrity and respect for his team: when the success of Gone with the Wind reshaped the company, he awarded every employee an 18% bonus—an act of shared success and appreciation during a time of widespread economic hardship. He later established the American publisher’s full independence from its British parent company in 1951.
The photo of him at the helm of his sailboat reflects a personal chapter of his life—a passion for sailing he embraced in his later years and passed down to my father, sparking a multi-generational legacy on the water. His story remains a core inspiration for LeBaron Creative today: leading with vision, sharing credit with those who help build the success, and maintaining steady stewardship both at work and on the sea.
John "Jay" Weir, far right | Family ArchivesMy great-great-grandfather, George Dallas Yeomans, served as General Counsel for the Brooklyn Rapid Transit Company and BMT, steering its legal helm through one of New York’s most pivotal transit eras. In the wake of the devastating 1918 Malbone Street Wreck and subsequent receivership, he remained deeply loyal to both the institution and the public—working with steadfast integrity to ensure claims and settlements were fairly resolved during a time of immense public crisis.
He went on to help orchestrate the Dual Contracts expansion, building the legal framework that physically connected Brooklyn and Manhattan through unified subway lines, bridges, and tunnels. His story reflects a fundamental ethos of LeBaron Creative: that leadership requires accountability during adversity, and that true vision lies in building lasting bridges that move communities forward.
My great-great-grandfather, George Platt Brett Sr., was president of Macmillan and the publisher, friend, and mentor of Jack London. Though born in Great Britain, he became a fiercely committed advocate for American authors, even testifying before Congress on copyright laws to protect their intellectual property and literary rights. He possessed an extraordinary vision for the American branch of Macmillan—trusting bold voices like Jack London and shaping the literary landscape of the modern world.
His work was about far more than bringing books to market. It required editorial judgment, long-term belief in creators, and building the legal and structural foundations that allow artistic vision to endure. Reading through his correspondence with London, I am reminded of the values that drive LeBaron Creative today: championing original voices, standing up for creative integrity, and cultivating relationships rooted in loyalty, trust, and shared vision.
My maternal grandfather, John “Jay” Weir, was an engineer with RCA’s Astro-Electronics team, tasked with building pioneering camera payloads for NASA’s historic Ranger program. His work existed at the ultimate high-stakes intersection of technology and imagery—developing real-time photographs of the lunar surface seconds before impact to map a safe path for the Apollo landings. Yet behind this groundbreaking science was a man defined by deep discretion & discernment for his work and dedication to long-term discovery.
Far from a quiet scientist, Grandpa John was as charismatic as they came—armed with a brilliant sense of humor and a loyal devotion to his friends and work. His career with RCA took him across the globe, fueling a lifelong love of travel and a genuine appreciation for different cultures.
His legacy is a powerful reminder that the most impactful work—and lasting achievements—are built on exacting craftsmanship, warmth, and a relentless desire to see farther.
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